Partner with a trusted source for powerful business writing and marketing communications
There's a good reason our clients keep coming back
Laima Rastikis established Rastikis Ink in 1991 as a Dayton, Ohio-based creative firm that provides business writing and marketing communications services to organizations of all kinds. Our specialties are copywriting for print and electronic media, online writing, website content optimization, grant writing, public relations and business-communication planning.
We also provide end-to-end project management, serving as creative director and partnering with great graphic designers, Web developers, printers and other experts for deliverables that hit the mark.
Over the years, much of our business has come from clients who come back project after project, year after year. The reason? They know they can rely on us for high-quality work and the strategic thinking that powers it. They trust our professionalism. And there's more...
Our clients get results
Our writing firm has teamed with clients to generate more than $45 million in grants for education, performing arts, social services and healthcare organizations in Dayton, Ohio, and around the state. We have helped to raise millions of dollars for arts facilities, education initiatives and community projects, plan and execute successful major events, market products and services, pass eight tax levies and promote brands.
With our writing and communications support, clients have achieved ambitious goals:
- One long-term copywriting and PR client of 18 years has converted a Cold War defense facility into a business and technology park.
- Using our copywriting and project management services, one local foundation increased donations by 100 percent in just one year.
- One writing client won FDA approval of new, high-tech medical equipment.
- A grant-writing client won a grant of nearly $1 million despite a complex proposal and nearly impossible deadline.
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We work with clients from many industries and sectors
Since starting Rastikis Ink in 1991, we've worked with clients representing public- and private-sector organizations and a wide variety of interests. Most of them are based in and around Dayton, Ohio, including Columbus, Cincinnati, Springfield, Kettering, Oakwood, Centerville, Miamisburg, Springboro, Trotwood, Vandalia, Harrison Township, Butler Township and Tipp City.
- small businesses
- technology companies
- local governments
- performing arts organizations
- school districts
- marketing firms
- advertising agencies
- media outlets
Here are some of the major topics we’ve covered over the years:
- economic development
- B2B business
- B2C business
- community development
- nonprofits and foundations
- P-12 education (traditional and alternative)
- early college high schools
- education reform
defense conversion and asset reuse
fundraising and philanthropy
retirement living, assisted living, elderly care
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Our process takes your project from concept to deliverable
Our process is a thorough, best-practice approach that looks at six dimensions of your communication project:
- Your Brand Identity
What does your company do? What is your value proposition? How is it differentiated from competitors? How is your company perceived in the marketplace?
- Your Goals
What results do you want to achieve with the project? How does this project affect your organization’s strategic goals? Marketing goals? How can this project support those broader targets?
- Your Audience
Whom are you trying to attract, inform, influence? What exactly do you want them to do? What makes your audience tick? What are their priorities, problems and desires? How does your offering address their needs?
- Your Communication Vehicles
What’s the best way to reach your audience? Online? Publications? Social media? Direct mail? A blog? A combination?
- Your Plan
What’s the best way to implement your project? Who will be involved? What are the milestones? What are your deadlines?
- Your Measurements
What dimensions will we measure to assess our results? How will we know when we’ve been successful?
Check out our case studies or portfolio to see how our process has helped clients achieve results. Or contact us if you’re ready to get started on your next important project.
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About Laima Rastikis
Laima Rastikis wrote – and illustrated – her first story at age five, and so launched a long and diverse writing career.
Laima studied journalism and political science at the University of Dayton, earning a bachelor’s degree and then a master of public administration. The MPA degree led to a 15-year career with the city of Kettering where she gained valuable experience in local government, economic development, neighborhood redevelopment, fundraising, volunteer recruitment, public relations, media relations, community affairs and management.
Laima has taught undergraduate courses in writing and public speaking at the University of Dayton. In 1991, she launched Rastikis Ink and has been fully engaged in the opportunities, challenges and successes of her clients.
She enjoys spending time with her family, traveling almost anywhere, experimenting with photography, watching sports, exploring craft beers, reading good fiction and playing with her pal, Cubby, one the coolest dogs on the planet.