From a new newsletter client...

I feel so lucky to have you working on this important project for my business. You care so much about the details and making sure everything is correct. You are just awesome! -- Rhonda E. Reagh, Ph.D., Reagh and Associates

Why choose a professional business writer?

Hire great writers. A good writer is about more than writing. Clear writing is a sign of clear thinking. Great writers know how to communicate. They make things easy to understand. They can put themselves in someone else's shoes. They know what to omit. Writing is today's currency for good ideas. -- From the bestseller Rework by Jason Fried and David Heinemeier Hansson

Avoid common writing mistakes

Check out recent entries to our blog, In the Margin, for tips to improve your business communications and your credibility.

Business writing: Why you need to get it right

Heading towards a destination? You're going the wrong way

Services Public Relations

megaphone_edited2Energize your marketing strategy with public relations

Need to create buzz about your company’s brand, products and services to support your marketing goals? A dynamite public relations campaign will get people talking and add muscle to your marketing strategy.

At Rastikis Ink, we specialize in helping small- to medium-sized businesses build awareness, shape opinion and support the sales process through public relations.

We 'll guide you through every step of your PR campaign

Our experience as PR consultants has taught us that public relations is more than writing press releases: It’s a process. In this process, we’ll guide you through articulating goals, analyzing your audience and defining measurements.

Then we’ll design a PR strategy that brings these elements together to energize your integrated marketing program and advance your company’s strategic goals.

The next step is a tactical plan for your PR campaign–one that uses media relations, special events, online tools, social media and other creative ideas–but also fits your budget.

We’re also on board to support your campaign with event planning, media relations, press releases and online media. Finally, we’ll monitor results and, if necessary, suggest adjustments to keep your PR campaign on course toward your goals.

Check out our testimonials and case studies to see what clients think of our public relations consulting services. Or if you're ready to start putting your best foot forward to achieve great results, contact us today to talk about your PR needs.